HSCM’s Glen Hauser featured on Admissions Directors Lunchcast

High School Counselor Marketing’s Glen Hauser was recently featured on an episode of the “Admissions Directors Lunchcast” as part of their vendor interview series. Be sure to connect with Glen Hauser at High School Counselor Marketing for all of your educational marketing needs!

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View a copy of the transcript below.

Transcript:

Hello and welcome to something just a bit different for the Admissions Directors Lunchcast. I’m your host, Nathan Ament, Vice President of Enrollment Management at Loyola University, New Orleans. And I’m joined as always by my co-host, Teege Matil, Director of Enrollment Success at EnrollML. Teege, how are you on this fine day?

I am good, Nathan. How are you?

I’m wonderful since we are changing things up from our normal format. Here again, once again, with this session, in addition to our eight episodes featuring school, independent, and admissions counselors, we’re dropping a couple sponsored episodes highlighting some of our partners. Teege, do you think we should tell our listeners how these particular episodes work?

I would say so since they’re different. Twice this spring, we will bring you a sponsored episode from one of our partners in the admissions and enrollment space. The normal Lunchcast format will hold for the most part. Two guests, one topic. However, for this special series, we’ll have a discussion with both a partner as well as a current client.

Right. And I believe today we have them both on the same audio. So that’s going to be fun.

The goal is to give our listeners a chance to hear from these folks in a very low pressure environment, a simple podcast. If you like what you hear, all these folks are open to follow up conversations, of course, about how their services and solutions can help you in your current role at your institution.

That’s right. And this week, we’ll be talking with the folks at High School Counselor Marketing. Those of us who have been in leadership roles have no doubt run into Glen Hauser, the director of sales at High School Counselor Marketing. They have over the years become the most established company in the industry by providing reliable, updated and accurate counselor data, thereby offering a solution for many of us that filled a badly needed void in our enrollment marketing plans. Join us while we discuss their services and how working with High School Counselor Marketing has become for many institutions an invaluable part of their student recruitment efforts. To learn more, you’ll be able to contact Glen Hauser, director of sales at High School Counselor Marketing at sales@highschoolcounselormarketing.com.

Along with Glen this week, we are joined by Kevin O’Sullivan, senior vice president of enrollment and student affairs at Iona University in New Rochelle, New York. Teegy, I’m excited for this one. So let’s get started.

Yes, but it’s Teege.

Well, Teege, this seems like a fairly self described episode, right? High School Counselor Marketing.

Yes.

So maybe it’s a, I mean, it’s just a good reminder that, and this is what the podcast is built on, having an influencer at the top of each episode. But the importance of working with the school counseling community and how Glen and his team at high school counselor marketing can help us out with that as far as execution is concerned, right?

Yeah. Again, the episode title, it does seem like you could get it all just in reading the title, but it’s when you really connect with Glen and kind of dig into the work that you’re doing, that you understand the important role of just their constant updating and data accuracy approach that they have. It’s so easy for us to lose sight of a communication plan for school counselors. And I always felt for me, when I was on my best, doing my best, I had specific pieces written to that audience in mind. And when I was not, sometimes I would just say like, well, just send them the view book. That’s what we have time for, right?

Right.

And that’s missing the mark, but even still is better than just forgetting they exist entirely.

Right. Right. Right. Yeah.

Which I think, I don’t think anybody intends for that to happen. Not like, no, nobody’s like, Oh, I’m going to forget the school counselors. I think it’s just easy. It’s just easy to forget, forget, because all your communication streams are focused on the students focused on your funnel. And it does take a nuanced approach to try to, you know, find somebody, find a freelance writer, find somebody in your marketing department that can write copy for these emails or even a text message to try to do some regular communications, but not overwhelm them at the same time. I think we’re going to get into that a little bit in the interview. But in my experience, when I was at my not best, as you put it, we were sending too many things sometimes, you know, like, well, they need to hit this. And like, you know, you’re getting pressure from your marketing department. You’re getting pressure from the president to say, like, they should know all these things about the value. And like, yeah, but clearly you haven’t set foot in a high school counseling office. You know, how many other hats they wear and how busy they are. And they don’t sit on top of their email all day long, right? Like they’re meeting with students and they’re doing other things around the school building. So yeah, I think it’s really important to remember them, but not overwhelm them at the same time.

When I think about it, a guiding light I’ve had as far as relating with school and independent counselors, that Glen has enabled in my career. I touch back, we’ll give him a shout out here, but our old colleague Chuck Erickson back at Lawrence had a masterful grip on Minnesota as his recruitment territory. And this was as Nathan as you remember I started to be more heavily involved in the external communications. And then I saw that Chuck would just send just a plain text based email with two sentences as an update to school counselors in Minnesota about a change in deadline or an extension or something about music admissions, whatever. And I remember at first being just aghast like we need a banner, we need images, we need links. And he said, they need to know this, and they appreciate this. And I think if you can cultivate an understanding of what your school counselor community needs to understand from you, sometimes it’s those flashy marketing emails, sometimes it’s a print piece, and sometimes it’s just a quick update of, hey, early decisions are about to be released.

Yeah, I mean, so many things they’re doing in the high school building are functional, right? And they just need to know the information. And I’m sure a lot of them keep a database or something where they have all these different deadlines and whatever else to keep doing their own work. So yeah, I completely agree with that, just a plain text based email. And then they know that it’s coming directly from you or Chuck or whatever else that you’re saying, No, I’m connected to you. I’m your person here at this university. I’m giving you a heads up, just like I would give anybody else a heads up on campus about what the changes are. So yeah, great approach, great approach. And I really like the Chuck Erickson shout out. So Hi, Chuck. I hope you’re listening.

Okay, well, that seems like a wonderful place to pivot to the interview. So I think it’s time we heard from our guests. Here is our conversation with our guest from High School Counselor Marketing Glen Hauser and his current client, Kevin O’Sullivan. As always, we hope you enjoy these discussions and we’ll see you on the other side.

Well, Nathan, I am really excited for this conversation. In a rare feature for the Admissions Directors Lunchcast, we are joined by two guests at one time. I’m thrilled to introduce Glen Hauser, the director of sales at high school counselor marketing, and Kevin O’Sullivan, the senior vice president of enrollment management and student affairs at Iona University in New Rochelle, New York. Glen, Kevin, welcome to the Lunchcast.

Thank you. Thank you so much for having us.

Yes, of course. Now, Glen, I feel like admissions directors across the land know you just as Glen with the marketing of the counselor list. But can you give us a little more flavor of your background and kind of how you found yourself in this current role.

Sure. So, over 30 years in the direct mail and marketing industry and well over 10 years ago I was contacted by a former business partner and said, Hey, I’ve been working with counselors. I know you’ve grown a few companies, high school counselors and I’ve got this seed of an idea and fast forward 10 years plus and here we are well entrenched in the higher ed industry. And, you know, enjoying, I’d say, 90% of it. Maybe more.

Oh, I get it. I get it. And Kevin, what about you for folks who haven’t met you yet? Can you tell us about your background?

Certainly. I started in higher education back in 2005 in college admissions. At the time I didn’t really anticipate that it would be my permanent career path. It was an opportunity for me to get my master’s paid for. So I started working in the admissions office for what I thought was a two year commitment. And, you know, fast forward. I guess it’s 18 years now. I’ve had the opportunity to work at several different colleges. Manhattanville College down in New York, Sacred Heart University where I graduated from and eventually I became the Dean of Admissions up there. And then four years ago I moved to Iona University as our Vice President for enrollment management. So it’s been, it’s been really a very rewarding, unforeseen career path for me so far.

Same. Absolutely. Thank you. As we go into this conversation, obviously, we’re talking about High School Counselor Marketing. And if we can start with Glen, I think almost all of our listeners know who you are. We’ve all talked to you at the conferences and we probably think we know what you do. But to put us all on the same page, can you give an overview of the organization, the work you do and what problem you help admissions directors solve?

Sure. So we were originally when this business started publishing traditional counselor directories, high school counselor directories and we would get asked the question on a fairly often basis by higher ed clients. Okay, directories, nice, full page ads, wonderful. But boy, our big problem is contacting counselors, particularly by email. So we kind of put our heads together, we rolled out a little pilot program in New England and again fast forward over 10 years and now it’s over 90% of our business, we work with nearly 1000 higher ed institutions and related organizations. And basically we’ve become the go-to source people know that if they come to us, we provide accurate updated constantly verified high school counselor data, the big thing being the email addresses. So, you know, that’s kind of become our niche, it’s what we’re known for and obviously it’s what the colleges and universities come to us for and knowing that they’ve got a reliable source which I don’t think a lot of them had in the past.

Yeah, and I think the key is the accurate and regularly verified. That seems to really be the part, Glen, when you and I first started talking several institutions ago that I was most excited by.

Yeah, I mean, we have a full group of employees that are literally updating the data on a daily basis and, you know, it’s a lot of work. It’s not just doing your website tracking but it’s picking up the phone every day and calling schools and it’s verifying the data, we have several other means, we can do that now by we purchased a digital counselor newsletter over eight years ago, which allows us to constantly be in touch with counselors our directories are now digital, which again allows us to constantly reach out to counselors and we get a lot of information directly from the counselors themselves and say no, it’s at this point, you know, letting us know oh counselor a is gone and counselor b is here now and, you know, as anyone in your field knows, it is a constant game of chasing your tail because it’s a very high turnover industry and that’s kind of what we pride ourselves on, that we are on top of it as much as humanly possible.

So Kevin let’s shift to you because I’m agreeing with and I’m nodding along, even though we’re here on audio. And everything that Glen is saying and I think you and I both have partnered with High School Counselor Marketing and our respective institution so I don’t necessarily need to be persuaded of course about High School Counselor Marketing but for the benefit of it our  listeners Kevin. What have you seen from your side of the desk as the benefits from the partnership you have with them?

Certainly. Well, I’m thinking back, Glen. I’;s got to be at least 10 years now that we’ve been working together and possibly a little bit longer. You know I’m trying to remember the exact year. But the thing that stands out to me aside from what you mentioned in terms of some of the pillars that have made it a valuable resource for me is just how it’s continued to evolve. You know in terms of that first database for that first list that was provided. In terms of not just the accuracy but the breadth of information that’s available. And then being able to not only just receive email addresses or databases. But how do we leverage that to engage with the school counselors as well and specifically with High School Counselor Marketing as Glen kind of alluded to the counselor newsletter has been a good opportunity but also the counselor directory. Right. The digital ads and the directories and I’ll have a counselor that’s emailed me from a certain state say oh I loved your ad in this and sometimes I’ll forget which ad they’re referring to. And I’ll be like wait, what ad and then they’re like oh from here I’m like oh yeah that’s right I’m glad you’re reading it right so having the counselors themselves kind of validate that they not only are we receiving the email addresses but they’re receiving the directories they use them as well. And that you know they’re seeing our brand reinforcement when they’re when they’re utilizing those has been important. And Glen’s been a good partner he’ll reach out to me he’s proactive right and sometimes as I’m sure you can relate to things things start to build up or things that are at the top of your radar one day start to slip down a little bit and Glen’s been a good partner rather than just a salesperson. Say “Hey is this something you’re still interested in, this deadline is coming up, would you like to do this?” And it’s helped me certainly as my portfolio has grown to continue to stay connected and make sure that we’re not slipping at all. So it’s been a valuable resource across the board and a good partnership.

I appreciate you not using the word annoying you too much.

You made me say that before.

You know, Kevin that that transitions so well to my next question which is what is what has it been like working with the team at at High School Counselor Marketing and for all of us right like for all of us in admissions that that’s Glen and Glen, You know I just from my own experience working with High School Counselor Marketing I would concur about the the low pressure just the gentle approach of here’s what’s available here’s what we’re doing now but. Kevin, you’ve been working with Glen for 10 years now. What has the experience been like in kind of collaborating together?

Responsive would be the best way to put it right and a two way street. It’s not just me reaching out or as Glen joked before him annoying me right, it’s been a two way path of communication which I think has been helpful. He mentioned before the accuracy that’s continued to get better and better. I think part of that is that CRMs have gotten better as well right you know if you think back to the days of. You know, sequiter recruitment plus I think was my first admissions software. I’m dating myself. No one knows what that is anymore, but you know how you communicated in those ways. And tried to patch all these things together now we’re on slate. And just how easy it is to upload their lists and update the information when Glen and his team provide it, it’s been very helpful. And it’s about right. They have the principles now and the superintendent lists are available. You can really connect across a number of different ways with high schools and school districts and I think that. The future there’s even more opportunities to kind of grow that and help colleges connect in other ways with their peers and partners as much as Glen’s a partner in the way that we work with trying to market to high school counselors, high school counselors are very important partner for colleges and universities, particularly the enrollment office so. What other partners are potentially available and how can college admissions offices leverage that or expand upon that with the type of service that glen offers. I think they scratch the surface with it and have continued to dig deeper but they’re still even further we can go.

I hope you’re not telling me we’re going to start up a brand new division with students and parents and all that because I’m getting a little old to start expansion that deep.

I wasn’t doing students and parents but I do think you know there’s an opportunity with athletic directors performing arts directors. Other other ways that colleges are now connecting with students right and especially athletics is growing and taking off.

Yep, there’s no doubt that we do have a few surprises up our sleeves but we’ll wait on that one.

So Glen, speaking a little bit about your experience and you teed yourself up here that you’re a little too old for all of this. You’ve seen a lot of admissions leaders you know come and go over the years of course. And you know tell us to talk to our listeners a little bit about some of the best practices you’ve seen or maybe some success stories when it comes to engaging with the counselors and the constituents on your list

Sure. So I mean probably one of the most common questions we get is you know “what do I say I mean what should we be saying to counselors how do we engage them.” And you know obviously we don’t have the magic bullet at the end of the day you know we’re supplying the data. We’re not doing the messaging ourselves but the most common thing I tell them is, look, you’re going after an audience, you’re trying to reach an audience that is generally underpaid and overworked. I mean these are people that are sometimes responsible at some of these larger public schools. Four or five six hundred students at a time. So you know I kind of say to them and again I’ll date myself. Don’t use the Ginsu knife approach you know and some of you are scratching your head. What the hell is he talking about? The rest of you are shaking your heads, “Oh I remember those,” but it’s basically, you know, you don’t want to be “sell sell sell” to these guys. Basically the approach is going to be “What do I say to them to make them do their jobs better?” Whether that’s talking about new programs that you have or scholarship opportunities or ways that you can make your school affordable to kids that may think they can’t afford it. You know you want to be able to set counselors up to be able to go to their students and say, “Hey, I heard about this great opportunity with Iona,” or whatever school it may be. And then they go to their parents and say, “Hey, my counselor gave me this great idea” so, at the end of the day, that’s what I tell people. You had mentioned before, soft-sell, and that’s what I think colleges need to do, is kind of take more of the soft-sale approach when they’re talking to counselors.

That’s interesting Glen but I’m curious about the inverse and not not just because I’m always somewhat pessimistic but are there ever instances where you’re working with an institution and you think they’re just they’re missing out on potential by how they plan to utilize the names they license from you.

The number one thing I’ll say which is the biggest mistake is they don’t use the data. I mean I can’t tell you how many times now. I mean not that often but you know with the turnover and the admissions world these days as well you know we’ll have a client that licenses our data they leave three months later the new person in charge wasn’t made aware of the data and you know after a year after the agreement when we come to them about the renewal they go oh we have counselor data and you know that is something where you kind of scratch your head and go oh gosh you know. So that’s probably the worst case offender where you know they actually have licensed the data and are planning on using it, have all these systems in place and then essentially don’t. You know the other side is really where they’re using the data with schools and there’s a fine line between too much email or too much contact and enough to keep them engaged. So you know that’s another question: how often should I be sending out messaging and when you’re heavily into the recruiting cycle it might be good to do once a week you know maybe three, four, five times a month. You know during summers you might tune it down to once a month just to keep your messaging out there. But you know we have had cases of clients that just you know bombard you know almost daily messaging and as you all know with the volume of email that goes out these days you know you’re going to get the tune out factor or the opt out factor even worse so you know those are kind of the two things you know where we where we don’t see the data being used correctly.

The overuse, the hitting it too much just seems wild to me. This is a population that will remember that.

Yeah absolutely like I said you know there. There already the phrase is you know underpaid and overworked and you know you hit them with too much messaging. they’re just going to put their fingers in their ears or, just as I say, worse, opt out. So like I say there’s times of the year where you have to keep your messaging fairly consistent, especially down the homestretch recruiting cycle-wise but I say there’s a fine line there but I think most schools generally have a good feel of it. But you know we have had those clients on occasion where it’s not our job to tell them to tune it down but you know subtly said hey you know we saw your email for the 400th time.

Someone needs to tell them.

Yeah exactly. Well I think counselors in general want to know how any information you’re sharing should either impact them or their students or be relevant to them or their students and, if it’s not, that’s a quick way to get the unsubscribe button tag to you. So if you’re sent you know as you all said and have hammered home if you’re going to take their time make sure that it’s useful to them. So if they’re taking the time the minute or two to read email it should either be a call to action specific to something that’s relevant to them or important to their their students in the college search application process something they need to be able to then share with their students to assist them if it’s not one of those two things I feel like it’s generally not good use of your time and probably a bad use of your olive branch with them to do anything otherwise.

Yeah, if I can point out another thing you know that I didn’t mention before. We’ve done several surveys now and it’s amazing. 98% of counselors, their preferred form of communication is email. You know they don’t want to be called on the phone. You know they don’t want to be. Yes, you know the in person meetings at the school, they’re great, but really they want to be contacted by email, that is their most common method of working with schools so you know it is important since they see that as the key way of communication with colleges or one of the key ways that you know as Kevin said that the messaging is on target you have to use those opportunities appropriately.

So Kevin I’m going to hit you up with one last question because I’m sure you can relate that there’s whenever you implement something new right it’s always a daunting task because you have all these ideas you listen to a conversation like this and you’re like, yeah, we can do that we can do all those things. And then you hand it over to your staff and they’re like we can do one of those things. And, you know, let’s say there’s a listener out there right now that’s thinking about partnering with high school counselor marketing for the first time. You know what advice would you give to that admissions director to that VP and how to have a successful launch and maybe a successful first recruitment cycle with this group.

That’s a great question. I think the first step is to subscribe to the service right if you’re not already doing this if you’re listening. And you don’t already utilize this service but you’re asking your counselors. To go out and form relationships, establish relationships, you tell them how important it is to get to know your counselors. You’re not best equipping your staff if you’re not doing that right so I think our role is to position our staff for success, position our teams to be successful. So the first step would be to do something like that and then when you’re implementing it. Start small. Most schools are probably regional right there’s very few national brand institutions so you’re somebody who’s just getting your feet wet. Focus on your key markets, what are your primary markets and when you first execute an initiative start with a communication to those that support your institution the most already right those counselors and share some information that’s really relevant for them to know because they send the most students to you. And then maybe offer a thanks right start to build a relationship off of that email, acknowledge what we’ve talked about here. We know that you’re inundated with requests that you get tons of emails every day. So we’re making a commitment that we’re not going to email you often but when we do it’s important and here’s what you can be on the lookout for and kind of set expectations with that. And then I often find it helps to have something to offer them whether it’s something they need to be aware of, informational, this is a new program that benefits your student. There’s been a change to our admissions policy or a change to the way we’re. Reviewing applicants that you should be aware of or an invitation, come to our campus. There’s a reception. We’d love to have you for a one on one visit click here to schedule, you know, an opportunity to come for lunch on campus, something like that but start with your primary markets first because you’re not going to build a national reputation overnight and I think you’ve got to own your backyard before you can. Really grow substantially outside of that.

Well Kevin I think that’s great advice and I think that’s a good place to end it here. Gentlemen, we’re at the end of the interview so Kevin I’m going to ask you the two final questions first and I think Teege is going to ask Glen the two final questions since we have this dual interview here today. Kevin, what are you working on next this spring that you’re really excited about that you want to share with our listeners and then how can folks get in touch with you. Should they want to continue the conversation about high school council marketing or just generally trying to figure out how we all de stress this time of year.

Absolutely. There’s a lot going on right now. We just acquired a 30 acre campus in Bronxville which is about two miles from our main campus here in New Rochelle. And going in there we opened in January. Our New York Presbyterian Iona school of health sciences, which was established in partnership with New York Presbyterian hospital New York number one’s health care center and a 20 million dollar gift from the hospital to get our school health sciences off the ground. So we’re really excited about that. We’ll have new academic programs coming out to support our students and New York Presbyterian’s needs in the allied health sciences. So we’re excited about that partnership. And I guess outside of the classroom on a non academic standpoint from a student affairs perspective we’re headed down to the Mac tournament tomorrow. So hopefully our game. The number one seed so fingers crossed we Come back and they’re successful. And then in April we’re hosting the inaugural Irish dance college championship. So that’s going to be held on campus and we have a very Irish centric campus since we were founded by the Irish Christian brothers and I really support You know our history and kind of our ethos here at at Iona so we’re excited about all the good things happening and invite anybody to give me a call and reach out or come visit us. The best way to reach me is through my email address kosullivan@iona.edu. And I appreciate you having me on this afternoon.

Yeah, of course, thank you so much for joining us Kevin. And Glen, is there anything we left out of this conversation that you want to make sure to highlight followed by what you are working on next and how can folks get in touch with you?

Well, since apparently I’m going to be pushing back my retirement a few years since Kevin has now announced all these new lists we’re going to be doing. Now, you know, as Kevin alluded to, we did start principals and superintendents about five years ago, again, by request from several clients so we’ve done well with that part too. A lot of our clients now have come to us for that data. And a big thing we’re going to be launching this year is we are going to have college career counselors. So that is a database we are now in the process of building and verifying and updating. And we know that’s going to be a big market for us, particularly for graduate schools, that type of thing, again, something by request that we’ve had many times over the years. And so this year we’re, We are tackling that. So those are kind of the big things on the horizon for us. As far as reaching out to me, certainly you can email me or our staff anytime at sales@highschoolcounselormarketing.com or glen@highschoolcounselormarketing.com or call our direct line 860-651-6844. I thank you both very much for the opportunity.

Thank you both for joining us.

Thank you, take care.

Well, Nathan, that was a very fun conversation with both Glen and Kevin. I was particularly intrigued because I don’t think I realized this, just hearing from Glen, about the evolution of High School Counselor Marketing over time, and how it transitioned from about 10 years ago, being more about a direct marketing piece, to becoming, essentially, a names and contact information leasing system based on the needs of us, of colleges.

Right. Well, and then, how they’ve expanded their audiences. That was really interesting and I know we got into maybe some options that Kevin was throwing to Glen and I think Glen even made a comment about not being able to retire because he told him to go on and do some things. The point being, as we said at the top in the opening banter, influencing influencers is a key, fundamental best practice when it comes to being successful to reach your goals. And if you’re going to start to do it, and you’re at an institution like the ones we’ve been at where you’re a little bit smaller and you can do some segmented recruitment, you have to be able to get into these populations and you have to be able to get into the athletic director world and you have to be able to get into the private music teacher world, the band director world, choir director world, whatever it is. Because they’re the ones in front of the students and they’re the ones that are clearly having influence over these decisions. But they’re also good partners to have in that they can give us insights and they can give us feedback about what’s happening and, as we’ve talked about so many times, on the Lunchcast, coming out of COVID, coming out of the pandemic, these are our lifelines and lifeblood to what’s happening so we can make informed decisions on our side, on the college side about how to approach strategy, how to approach tools, so that we know that we can be doing the right things that will resonate with the students and helping the students. Obviously, trying to meet our goals, obviously, trying to enroll the best class with the revenue goals that will support the institution to keep moving forward. But, basically, helping the students figure out where they want to go and, at the end of the day, that’s what it’s all about, right?

Yeah. You know, if you make an impact with the school counselor, that pays off for your institution for ten years, right? Not as immediately, and I think that’s the key, it takes a lot of influencing influencers to generate a new enrollment but it keeps yielding over time and I think that’s what makes a difference and I think, especially during the pandemic, but increasingly, year after year, those enrollment goals have become higher while the population has not matched that growth, that rate of growth. It’s so easy to kind of shift towards more immediate efforts but this works, and let me tell you, when you get on the phone with Glen, he will help you brainstorm just the right list that you need. It’s not a matter of “Give me your budget and I’ll give you names,” it’s a matter of “What are you trying to accomplish? Who are you trying to connect with? Let’s see how we can make that list work for you,” And I’ve always found it to be really helpful and Glen specifically is a partner more than a vendor.

And the updates, don’t forget about the updates. If you purchase a list from him, the next year he’s got that information all updated. I think he opened with that at the top of the episode but that’s huge and that’s going to become even more important because I know the school counseling community is doing the shuffling around. And the great resignation has hit that community as well so having that updated information and the updated contact information so your admissions counselors don’t have to do that, is huge. You all know the admissions counselors are probably not going to do that, you have to ask them to search high school websites for things like that, so this is important and, at the end of the day, obviously, sponsored episode, obviously we’re big believers in Glen, but I hope, dear listeners, that you’ve heard something you like and you’ll reach out to Glen, have that exploratory conversation about what he sees from his perspective and how he can help you in what you’re trying to accomplish. And I’m confident that you’ll at least walk away with a couple of ideas and hopefully a new partnership in return.

Yeah. And, although we did not confirm it with him, there’s no scenario where he will not be at NACAC, in Baltimore, for anyone who wants to meet in person.

Sure, yeah. We did not confirm that with him, you’re right. Pretty sure he will be so, alright, well, I think that was a great vendor series episode and I think there’s some great takeaways here so I hope everyone enjoyed it and, as always, I’m Nathan.

I’m Teege.

And that was the Lunchcast. Thanks, folks.

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